Magnon\TBWA continues to handle digital duties
The awards ceremony will be hosted on 1 March in Mumbai
Number of categories in EFFIES, this year, is set to rise from seven to fifteen. Last date for submission of entries is 1st November 2010.
Consumption patterns of urban towns are fast catching up with that of the top six metros of India. The sale of LCD TVs, wellness services is on the rise and consumers in these urban towns are showing an increasing preference for premium products and services of established mass brands.That’s one of the key findings of Ernst & Young’s 'The new market shehers: Tapping Potential Beyond the Metros', a report that’s a follow-up to the Dhoni Effect: Rise of small town India’ that it released two years back.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins