How to ride the wave of consumer sentiment in the country?
We are at a crucial moment in history and brands have a critical choice to make, says the author
The growth of mobile as a medium was the focus of a discussion involving GSK's Alok Agarwal, Kotak Mahindra Bank's Ambuj Chandna and DAN's Ashish Bhasin at an event organised by Facebook
Highlights from a IMRB Kantar Worldpanel discussion on consumer trends from 2015 and the year ahead
Agency’s Delhi office will handle pan-India brand; campaign to break in September
NYT’s Mark Thompson and R/GA’s Jess Greenwood discussed solutions to ad blocking, moderated by IAB’s Randall Rothenberg
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