cmo

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Ola's Ashish Bajaj steers into DocsApp as head, marketing
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Aug 14, 2019

Ola's Ashish Bajaj steers into DocsApp as head, marketing

At Ola Bajaj was the head of media and brand aliance

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MakeMyTrip onboards Sunil Suresh as its CMO
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Aug 13, 2019

MakeMyTrip onboards Sunil Suresh as its CMO

His mandate includes the brands MakeMyTrip and Goibibo.

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'I have never called for a pitch in my career': Fernando Machado, Burger King
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Jun 25, 2019

'I have never called for a pitch in my career': Fernando Machado, Burger King

If there was a title for "the world's most awarded marketer", Fernando Machado, global CMO, Burger King would certainly qualify for the shortlist. In a conversation with Campaign India, Machado decodes the creative spirit that powers Burger King

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Former YouTube exec joins Myntra Jabong as marketing head
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May 14, 2019

Former YouTube exec joins Myntra Jabong as marketing head

Prior to this Harish Narayanan was heading APAC marketing for YouTube

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CEAT appoints Amit Tolani as its marketing head
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Apr 08, 2019

CEAT appoints Amit Tolani as its marketing head

A company veteran, he has an experience in multiple functions from strategy and supply chain to after market sales

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Uncertain or
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Mar 06, 2019

Uncertain or "wrong" metrics ruffling the finance-marketing marriage

Despite many regular meetings and discussions, the relationship between CMOs and CFOs could be a lot smoother, finds a panel at Campaign360 — and good metrics are at the heart of this.

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