cmo

5 hours ago

Why L’Oréal’s CMO is betting on startups to keep the world’s biggest beauty brand ahead in innovation

To maintain its leadership in the rapidly evolving beauty tech space, L’Oreal is partnering with startups to accelerate innovation, deliver personalised beauty experiences, and pioneer new technologies.

Dec 10, 2025

Believe strengthens deep data marketing with new CMO and ampd Method acquisition

It has appointed Darya Pourshasb as chief marketing officer.

Nov 12, 2025

How necessity, not hype, birthed Liqvd Asia's AI-led studio model

By embedding AI into its new production model, the agency aims to balance automation with emotion — scaling storytelling without losing its human core.

Oct 24, 2025

Jill Kramer to replace Raja Rajamannar as Mastercard chief marketing, comms officer

Effective December 1, Rajamannar will step down after serving in the role for 12 years.

Jul 18, 2025

Agencies, read the room: Clients want more than ideas

The Marcom Avenue’s founder reveals seven hard truths clients wish agencies knew—beyond pitches, awards and buzzwords. Hint: Accountability, empathy, and business impact top the list.

May 30, 2025

APAC Power List 2025: The region's most powerful brand leaders

Meet the marketing leaders driving transformation, innovation, and impact across Asia-Pacific’s foremost brands.

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