chatgpt

4 days ago

AI, copyright, and creativity: The fine line between innovation and exploitation

With tech giants lobbying for AI training on copyrighted material and artists filing lawsuits to protect their work, adland faces the challenge of integrating AI while respecting copyright, originality, and the livelihoods of creators.

Apr 07, 2025

Will AI chatbot advertising disrupt adland?

With the rapid rise in popularity of chatbots like ChatGPT and Perplexity, Campaign explores the impact of an advertising model, and competition with major players like Google and Meta.

Mar 26, 2025

OpenAI launches ChatGPT image-generator

The latest iteration of image generation from OpenAI seeks to address many of the flaws in AI-powered visuals.

Feb 26, 2025

Digidarts launches AI-powered SEO tool

Named DareAiSearch, the tool aims to help brands optimise their content for AI-driven search engines and LLMs.

Dec 05, 2024

Kate Rouch joins OpenAI as first CMO

This strategic hire comes at a time when OpenAI is capitalising on its flagship products, like ChatGPT, and also refines its business model.

Sep 11, 2024

‘Apple Intelligence’: Three things marketers need to know about the latest iPhone launch

Long-feared ‘ad eraser tool’ is rebranded to ‘Distraction Control’ as Apple embraces generative AI with ChatGPT built in.