brand names

Aug 19, 2021

What’s in a name? A look at brand names that say little about the business

Advertising and marketing industry veterans speak about the fun stories behind their company names

Feb 26, 2010

Anantha Narayan, PC Muralidharan launch brand naming consultancy

Two admen have come together to launch what they term India's first 'brand-naming consultancy'. It is titled Albert Dali Naming Consultants.The founders are Anantha Narayan (Ex-Contract, McCann, Mudra, R K SWAMY BBDO, Orchard and co-founder and creative director of 1pointsize) and PC Muralidharan, consultant creative director of Orchard, Bangalore (ex-Mudra, Euro RSCG and Contract).