Mindshare conceptualised the initiative
Watch the film conceptualised by the in-house team at Star here
Also watch the Capital One Cup final between Manchester City and Sunderland
Q&A with Avinash Jain, MD, Arise India
With this it has bagged title sponsorship for Asia Cup for the second consecutive year
The weekend is upon us once again and brings with it some great sporting action. The FIFA World Cup enters its second round of group fixtures. Hope for loads of goals as the teams look used to the playing conditions now and will enter matches with more confidence.
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