Sep 10, 2020

Weekend Wrap: 11 September

In the news: 1702 Digital, Acko General Insurance, Arrow, Berger Paints, Budweiser, Crosswords Public Relations, First Partners, Grapes Digital, Madison Digital, Pitchfork Partners, Playerzpot, Star Maa, Tinder

Jul 23, 2018

WYP bags Arrow's integrated advertising mandate

Agency to handle digital, mainline, retail and social

Feb 25, 2009

Rediffusion Y&R wins Arrow biz

Rediffusion Y&R's Bangalore office has won the creative mandate for premium men's wear brand Arrow, following a multi-agency pitch. The size of the account is estimated to be between Rs. 6-7 crore. Arrow's business has moved to Rediffusion Y&R from Alok Nanda Communications. Other advertising agencies such as Bates, Saatchi & Saatchi had participated in the pitch.