The comedic spot from David Miami pokes fun at Apple’s old texting tech
Its Performance Index 14 shows the effects Apple's ATT has had on advertiser sentiment, even as Meta has overcome some challenges it faced with these shifts to reclaim top place in the ranking
Advertisers will need to adjust their approach to avoid missing out on valuable iPhone users, industry figures say
Watch the films conceptualised by DDB Mudra here
Will Google be able to match Apple with its payment service? And should brands be looking to get on board?
As Mobile World Congress kicks off in Barcelona, marketers need to understand how the mobile landscape is changing, writes Mark Slade, EMEA managing director for Opera Mediaworks
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