agency

May 22, 2025

Wavemaker bags 19 awards at ABBY Awards 2025

Two GroupM companies, Wavemaker India and Mindshare India win 32 awards at ABBY Awards 2025 held on Day 1 of Goafest 2025.

May 12, 2025

Mystic Monk plots global leap with asset-light model

The independent ad agency is targeting the USA and UAE markets with a registered US business and planned Dubai office.

Apr 24, 2025

Why reframing the ad agency-client relationship can help creativity

The evolution of ‘the client’ from a straightforward descriptor — someone receiving services — to a phrase laced with frustration or negativity is easy to understand.

Apr 03, 2025

Famous Innovations announces five business wins in Q4

The agency mandates it received cover diverse areas including brand strategy, brand identity, product campaigns, digital media, and social media.

Mar 25, 2025

Paddy’s new bet: Another indie shop in a crowded market

Santosh Padhi’s Into Creative enters an adland shaped by consolidation, digital shifts, and indie resurgence. Will its Big Directional Idea stand out?

Mar 12, 2025

Diversity is not a checkbox—This PR agency proves why

Mumbai’s Connekting Dots is rewriting PR’s rulebook with an all-women team, tackling industry biases while proving talent—not gender—drives success.