Redseer Strategy Consultants has appointed global integrated communications agency Zeno Group as its strategic communications agency of record (AOR) in India, following a competitive multi-agency pitch.
As part of the PR mandate, Zeno will lead integrated media relations and executive communications to strengthen Redseer’s positioning as a leading, forward-looking strategic consultancy that helps businesses act faster, think more clearly, and navigate what’s next in India’s rapidly evolving consumer and digital ecosystem.
“Redseer has scaled by being relentlessly uncompromising on the quality and speed of its thinking,” said Aanshul Agarwal, marketing director, Redseer Strategy Consultants. “Consulting [today] is no longer about frameworks; it’s about conviction, foresight, and the ability to move leaders from insight to action, under unforgiving timelines. Redseer has always enabled its clients to make high-stakes decisions with conviction, superfast. Partnering with Zeno helps us sharpen how we tell that story and reinforces Redseer’s position as a trusted partner guiding critical decisions in disruptive markets.”
Abhishek Gulyani, Zeno’s managing director in India, added, “This collaboration marks a significant milestone in expanding Zeno’s footprint within the advisory and consulting sector. As strategic communications become central to building trust and influence, we look forward to working closely with Redseer to shape and scale its insight-led narratives, strengthen insight-led thought leadership, and reinforce their credibility.”
