Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 11 to 20 August 2017.
Hero MotoCorp
Shares: 76,050
Likes: 12,74,594
Cadbury Dairy Milk India
Shares: 21,947
Likes: 2,68,239
Ambuja Cements Limited
Shares: 20,255
Likes: 43,530
Jaago Re
Shares: 8,241
Likes: 1,01,185
Indiabulls Home Loans
Shares: 7,901
Likes: 50,537
ICICI Pru Life
Shares: 6,698
Likes: 33,069
ZigWheels
Shares: 4,066
Likes: 10,507
Ferns N Petals
Shares: 4,008
Likes: 38,781
Levi's
Shares: 3,119
Likes: 1,61,913
ZigWheels
Shares: 2,990
Likes: 20,837
Olacabs
Shares: 2,855
Likes: 1,00,578
OnePlus India
Shares: 2,447
Likes: 3,50,001
Asian Paints
Shares: 2,136
Likes: 2,41,838
Asian Paints
Shares: 2,022
Likes: 1,71,039
Suzlon Official
Shares: 1,941
Likes: 22,930
Godrej No1
Shares: 1,679
Likes: 21,093
Asian Paints
Shares: 1,618
Likes: 2,06,784
Caratlane.com
Shares: 1,591
Likes: 1,80,635
Tripoto
Shares: 1,287
Likes: 2,613
Caratlane.com
Shares: 1,275
Likes: 1,51,848