Longtime executive Alex Schultz details the complexities of marketing a technology giant, including how to resurrect young users and reframe its platforms as a positive place for teens.
Why Subscribe?
or call +91 022 69047500
or email [email protected]
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Our weekly roundup of the latest appointments and account wins from Vigor Media, Dentsu Creative Isobar, and many more.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
In Two Minds: Navratri campaigns in India demand nuance, as brands must decide whether they’re merely borrowing the spotlight or authentically tapping into the nation’s rhythms of devotion.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
With cricket jerseys, AI-powered campaigns and factory automation, it is betting that India can turn electricals from a utility into a lifestyle—and a growth engine.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
India topped the medal table with 33 awards.
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=268&w=401&q=100&v=20250320&c=1)
.jpg&h=268&w=401&q=100&v=20250320&c=1)
