Jessica Heygate

May 13, 2022

Disney+ exceeds subscriber growth expectations in ...

Disney+ Hotstar, the media company’s streaming service in Asia, accounted for more than half of net subscriber additions in the quarter ended 2 April, which CFO Christine McCarthy attributed in part to the start of the Indian Premier League season

May 12, 2022

Google to allow users to control brands and topics ...

The tech giant’s updated ad control centre will provide users with more 'control over the algorithm,' but leaves advertisers grappling with a new targeting shift

May 04, 2022

Publicis Groupe acquires e-commerce analytics ...

Publicis and Profitero leaders discuss their vision for the deal, which will allow Publicis to measure how brands’ products move through different digital shelves

Apr 29, 2022

Twitter overstated user metrics for nearly three years

In what could be one of Twitter’s last reports as a public company, the social media firm reported a 16% rise in users, but a slow down in revenue growth and a reporting error

Apr 27, 2022

YouTube’s ad revenue growth rate decelerates ...

Video giant impacted by the war in Ukraine and continued headwinds in direct response advertising caused by Apple’s privacy crackdown

Apr 26, 2022

Twitter agrees to sell to Elon Musk, who promises ...

Musk has already proposed several changes to the social media platform — such as relaxing content moderation — which could have major implications for advertisers