Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Feb 18, 2009
Levi's gets provocative with new campaign
Close on the heels of creating a global campaign for Perfetti Van Melle's Chupa Chups lollipops, BBH Asia Pacific has launched the second phase of its global campaign, for Levi's '501' range of jeans. The campaign will be rolled out across Asia, followed Latin America, over the next two months.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Related Articles
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Media
Apr 07, 2025
Havas Media wins Perfetti Van Melle ANZ pitch, ...
.jpg&h=268&w=401&q=100&v=20250320&c=1)
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Just Published
.png&h=268&w=401&q=100&v=20250320&c=1)
PR
4 hours ago
IndiGo crisis: A case for more heart, less script
In an era where outrage escalates in minutes, the airline’s December meltdown is a masterclass in what not to do.
.png&h=268&w=401&q=100&v=20250320&c=1)
PR
5 hours ago
Upping the game: How Indian game developers can ...
While India has massive download volume, only a small percentage are high-value payers.
Advertising
8 hours ago
Zen Diamond’s four-act launch outruns the celebrity ...
A phased rollout amplified brand ambassador Jennifer Lopez’s film organically, clocking 30,41,862 impressions and 85,209 engagements beyond the usual endorsement spike.
Media
3 days ago
OpenAI hires creative leadership from Google and Apple
Julia Hoffmann and Andrew McKechnie join the ChatGPT parent in new roles.
