Good Relations India lands Buzan's PR brief

Good Relations India (GRI) has bagged the PR mandate of Buzan Pune, a UK based organization known for its Mind Mapping techniques. GRI will be responsible for Buzan's corporate communications and brand visibility, in addition of being the marketing arm of the organization.

"Knowledge Management is going to revolutionize the world and 'Mind Mapping' technique of Buzan will go a long way in creating leaders of tomorrow, we firmly believe," said  Deepak Kanulkar, Chief Operating Officer, Good Relations India.

GRI won the account without a pitch. "Buzan was impressed with GRI's understanding of their business and had the confidence that GRI will be able to fulfil its marketing goals," added Kanulkar.