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Anirban Das Blah, former CEO of Globosport has started an independent media and sports marketing company called Kwan. It is understood that Kwan will operate broadly in the areas of celebrity representation, sports and entertainment marketing with clients such as Saif Ali Khan and Genelia D'Souza. A formal launch is expected in December.More details to follow.
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Sweeping Omnicom shake-up will scrap three storied creative networks—DDB, FCB and MullenLowe.
Shorter attention spans have transformed the way content is being consumed and the brands are paying attention.
Sobhani is currently president and global chief creative officer at DDB Worldwide.
Move comes after Omnicom acquired IPG last week.