FICCI Frames 2014: ‘We need to get back to the 50:50 (advertising: subscription) model’

Satyan Gajwani, Sam Balsara, Chakrapani Gollapali, Neeraj Roy, Rishi Jaitly, Nikhil Naik, Karan Bedi and Ramki Sankaranarayan, discussed monetisation opportunities in a multi-screen world

by Campaign India Team