Campaign India Team
May 27, 2009

Colors, STAR Plus fight it out

Colors and STAR Plus continue to give tough competition to each other, according to TAM data for week 21 (HSM, CS 4+). While STAR Plus led the GEC pack last week, Colors is the lead GEC channel this week with 235 GRPs. STAR Plus is at 234 GRPs.Zee TV is still steady at number three position with 221 GRPs. The gap between the leader Colors and Zee TV has been reduced to 14 GRPs. NDTV Imagine is at number four with 93 GRPs. Sony comes next with 78 GRPs.Other numbers include STAR One at 64, Sahara One at 38, 9X at 24 and Real at 15.

Colors, STAR Plus fight it out

Colors and STAR Plus continue to give tough competition to each other, according to TAM data for week 21 (HSM, CS 4+). While STAR Plus led the GEC pack last week, Colors is the lead GEC channel this week with 235 GRPs. STAR Plus is at 234 GRPs.

Zee TV is still steady at number three position with 221 GRPs. The gap between the leader Colors and Zee TV has been reduced to 14 GRPs. NDTV Imagine is at number four with 93 GRPs. Sony comes next with 78 GRPs.

Other numbers include STAR One at 64, Sahara One at 38, 9X at 24 and Real at 15.

Track GECs performances in 2009:

Week 20

Week 19

Week 18

Week 17

Week 16

Week 15

Week 14

Week 13

Week 12

Week 11

Week 10

Week 9

Week 8

Week 7

Week 6

Week 5

Week 4

Week 3

Week 2

Week 1

Source:
Campaign India

Related Articles

Just Published

3 hours ago

Major media agencies reach united stance over audits

Agency association publishes guidelines for clients auditing media spend, though admits lack of consensus with auditors

3 hours ago

All the winners of Agency of the Year 2021

See all the shortlists and winner lists for the 2021 Agency of Year Awards in the Australia/New Zealand, Greater China, Japan / Korea, South Asia, Southeast Asia and Apac regions

3 hours ago

Creative critique from a gender lens: 29 Nov-3 Dec

Dr AL Sharada, director, Population First, reviews a selection of ads from last week