Campaign India Team
Oct 13, 2023

Campaign India Marcomverse: In conversation with Tourism Australia's Nishant Kashikar

Manasi Narasimhan, marketing and communications professional and former head of IMC - Mastercard South Asia, is hosting a fortnightly series for Campaign India

Campaign India Marcomverse: In conversation with Tourism Australia's Nishant Kashikar
The fourth episode of Marcomverse, a podcast series which discusses the importance and role of marketing in solving business problems, is now on air.
 
Manasi Narasimhan, marketing and communications professional and former head of IMC - Mastercard South Asia, is hosting the series for Campaign India.
 
This episode features Nishant Kashikar, country manager, Tourism Australia, discusses how Australia bounced back to pre-covid levels of Indian tourists visiting the country. He also explains how Australia is attractive for Indians, the reality of 'revenge travel' and more... 
 

 

Source:
Campaign India

Related Articles

Just Published

10 hours ago

One Asia Communications warns of widening GEO gap

92% of Indian comms and marketing teams already use AI, one of the highest in Asia. Yet GEO readiness lags.

11 hours ago

From noise to ROI: how smart brands can win India’s ...

Soaring cart abandonment rates, undecided consumers and a tendency to mass-serve irrelevant ads are challenges that can spike during this season.

12 hours ago

Adobe to buy Semrush in $1.9 billion deal to expand ...

The Boston-based company is favoured by marketers for its SEO and analytics tools.

12 hours ago

Bisleri recasts hydration as lifestyle in a ...

Its #DrinkItUp 2.0 campaign leans on the learning that hydration had moved from utility to a part of fitness, self-care and cultural expression amongst Gen Z.