Campaign India Team
Mar 11, 2015

Bang in the Middle bags communication mandate for

There was no formal pitch for the account

Bang in the Middle bags communication mandate for has appointed Bang in the Middle as its communication agency, as the online fashion portal aims at expanding its offering and geographical spread. Bang in the Middle will work at creating new campaigns across mediums.

Manish Chopra, CEO , said, “We are on a new growth curve and we needed a partner who is hungry, willing to experiment and work inventively to create the following for the brand. We found that in ample measure in Bang in the Middle."

Naresh Gupta, managing partner and CSO added  “ is a terrific brand, early to move into the fashion space and today is well placed to ride the new wave that the country is witnessing. Zovi has given us a very challenging mandate and we are delighted to be on board.”

Campaign India