Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 022 69047500
Sep 05, 2017
Creative Critique: July 2017 (part five)
Our expert panel of Rahul Mathew, DDB Mudra group, Dr A L Sharada from Population First and Prasad Sangameshwaran, Campaign India, analyse the Muscle Blaze film
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
Advertising
Feb 29, 2024
Raahil's blog: Thank you Campaign India!
The Work
Sep 04, 2017
Creative Critique: July 2017 (part four)
Advertising
Sep 01, 2017
Creative Critique: July 2017 (part three)
Advertising
Dec 18, 2023
Rapid fire with DDB Mudra's Rahul Mathew
Just Published
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
2 days ago
Bachelor pads get a 'Big Billion' reality check
Flipkart’s festive campaign uses AI and humour to nudge bachelors towards upgrading homes—and perhaps improving their dating odds too.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
2 days ago
Apollo Tyres replaces Dream11 as Team India jersey ...
Dream11’s deal ended prematurely after the government passed a law banning real-money gaming platforms.
Advertising
2 days ago
Amazon launches new AI creative partner in ads console
The fully automated ads can be served across products and formats in Amazon’s arsenal, including Sponsored Brands, Sponsored Display, Brand Stores and even the Amazon DSP.
Opinion
2 days ago
The job of advertising is not to sell
"Be more entertaining. Be more interesting. Be more attention-grabbing. Hit people in the feels,” urges Zac Martin, who challenges advertising’s fixation on persuasion.
