zomato

Aug 12, 2025

When Prime Video ads guess your mood before you watch

WPP OpenDoor’s latest campaigns swap ‘because you watched’ for mood-led recommendations, using AI to pair streaming suggestions with emotions — and even food orders.

Jul 16, 2025

Zomato’s ‘Fuel your hustle’ runs on empty

The food delivery platform trades its signature wit for a tired hero montage, borrowing from Nike and Apple with little freshness.

Mar 06, 2025

Rebranding done right: Lessons from Zomato’s evolution to Eternal

Zomato’s transition to Eternal serves as an example of how brands can leverage influencer marketing to amplify their rebranding efforts and reshape consumer perceptions, says Dot Media CEO and co-founder.

Feb 24, 2025

How creative agencies are humanising brands in the digital age

In a world overflowing with content, the brands that truly connect are the ones that feel like they belong in the conversation, says itch's co-founder and creative head.

Oct 25, 2024

Zomato’s ‘Mission Diwali’ shows India shining brightly when food and fun come together

The campaign reimagines the iconic NASA Diwali image, showcasing how even the smallest gestures can create a brighter celebration.

Dec 29, 2023

Pick of the Week: Work that wowed us

Every Friday, Campaign India picks its favourites from the work published on the website