volkswagen
People who can afford cars are now more willing to buy them: Volkswagen's Ashish Gupta
The brand director of Volkswagen Passenger Cars India, speaks with Campaign India about the Taigun, the electric vehicles segment, why the brand will not be following Ford and exiting the market, and more...
Volkswagen Beetle celebrates "The last mile"
Watch the film conceptualised by Johannes Leonardo
What role should procurement have in creative pitches?
Last week's revelation that Audi is putting its UK ad account up for pitch provoked sympathy and antipathy in equal measure.
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Omnicom Media Group and PHD launch VW-dedicated global data unit
The teams will be based in four regional hubs: in London, New York, Singapore and Miami.
Opinion: Sport is a game changer for brand loyalty
As brands roll out their best ideas during tournaments, long term customer engagement is a challenge, says the author
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