visual

May 30, 2025

Influencing policy change through simple messaging

CBSE’s Sugar Board mandate for schools is an example of how simple communication can lead to policy change, says PersonaKraft founder.

May 29, 2025

‘Social media has become a visual pollution; we need something disruptive’

Industry veteran Raj Kamble, founder and chief creative officer at Famous Innovations, shares his thoughts on Abby Awards, Goafest and trends in the industry.

May 24, 2025

‘Advertising needs courage to cut through the noise’ – Youri Guerassimov, Marcel

Goafest 2025’s final day packed a vibrant mix of creativity, wellness, nostalgia, and purpose with experts providing insights into diverse aspects of advertising.

Dec 10, 2024

Identical Brains Studios eyes INR 20 crore IPO via NSE Emerge

The Mumbai-based visual effects company has secured in-principle approval from the NSE Emerge exchange for its public listing.

Sep 13, 2024

Why audio is the new video for advertisers

The vice president—brand and communications at Pocket FM notes that audio has emerged as an invisible challenger to visual media, making its voice heard in brand communication strategies.