Dec 27, 2019

Apple gives your dear ones a holiday surprise

Watch the film titled "Holiday - The surprise" here

Dec 09, 2019

The future is short: How pithy clips are taking over social video

A look at TikTok's rise and other brands' quick-hitting successes.

Dec 14, 2018

Year-ender 2018: 'The norm to have a digital video as part of every campaign'

We ask industry leaders for a surprising moment from 2018 and a prediction for 2019

Mar 21, 2013

Viacom 18 looks to bring more international IPs to India through INS

Integrated Network Solutions a ‘sizeable business’, says channel. MTV World Stage, Vh1 Jazz festival and Comedy Central Comedy Nights among properties to be launched in India.

Mar 07, 2013

Video: Manisha Lath Gupta, CMO, Axis Bank, on marketing FMCG products and marketing banking services

Unlike in FMCG, advertising is not a purchase trigger in banking, explains the Axis Bank CMO, in conversation with Campaign India.

Nov 26, 2012

Coca-Cola aims for Christmas hit with 'Something in the Air'

GLOBAL - Coca-Cola will be launching its 'holiday anthem' in nearly 100 markets in the run up to Christmas.