Account won following multi-agency pitch
Comms firms, AIFF, airlines among first to react; social media agency, e-Com player, fashion brand pulled up for insensitivity
Viber’s new feature will eventually allow any user to broadcast their chats publicly, and allow others to listen in.
Watch the ad film conceptualised by BBH India here
The agency won the account following a multi-agency pitch
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins