unilever

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Cannes Lions 2019: Unilever scraps separate agency relationships
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Jun 20, 2019

Cannes Lions 2019: Unilever scraps separate agency relationships

FMCG giant is looking to work across holding companies and develop content partnerships with the entertainment world as it moves away from interruption-based advertising.

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Cannes Lions 2019: 'Woke-washing' is polluting purpose - Unilever's Alan Jope
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Jun 19, 2019

Cannes Lions 2019: 'Woke-washing' is polluting purpose - Unilever's Alan Jope

Work that promises to improve the world but doesn't take real action is 'infecting' the industry, Unilever CEO says.

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Lux redesigns the soap bar to promote breast cancer awareness
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May 29, 2019

Lux redesigns the soap bar to promote breast cancer awareness

Watch the case study by Wunderman Thompson here

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Selling face wash? Use a couple of slappers
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May 28, 2019

Selling face wash? Use a couple of slappers

Pond’s Men Indonesia wants to rethink 'butch' advertising, and offers a slightly odd alternative.

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Talkwalker’s Battle of the Brands: Horlicks Vs Bournvita
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Feb 25, 2019

Talkwalker’s Battle of the Brands: Horlicks Vs Bournvita

A weekly section on brand chatter in the social space

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Paul Polman: 'If we don't do advocacy, we will not have credibility any more' - IAA World Congress
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Feb 21, 2019

Paul Polman: 'If we don't do advocacy, we will not have credibility any more' - IAA World Congress

Paul Polman began his morning address with a clarion call to advertising and marketing leaders