tv

Oct 01, 2024

MiQ scouts for a CEO to lead its Indian operations

The incumbent will take charge of programmatic marketing agency's 225-client portfolio, and steer the value versus price debate in one of the company’s most crucial markets.

Aug 08, 2024

Amagi partners with Anoki to bring contextual CTV advertising to free ad-supported streaming TV

The two companies will collaborate on AI-powered innovations to create new ad formats and enhance content monetisation in the growing CTV space.

Jun 21, 2024

Bigg Boss OTT attracts 6 brand sponsors for third season

The popular digital reality show will premiere on Jio Cinema starting June 21st.

May 06, 2024

Beyond the box: The future of television in the OTT era

Renowned movie producer and television maverick Rabindra Narayan shares his insights on why over-the-top (OTT) platforms are poised to change the TV game now, and forever more.

Sep 13, 2023

Music genre ad volumes on TV witnessed growth of 9% in Jan-Jun’23: TAM report

‘Food & Beverages’ emerged as the leading sector with a 26% share of ad volumes

Sep 05, 2023

FMCG ad volumes on TV grew by 6% in H1’23: TAM report

Ad volumes in digital and print media witnessed a drop of 28% and 25% respectively in H1'23 over last year