turmeriq

Sep 29, 2025

Monsoon rains force brands to rethink festive advertising

As unseasonal downpours disrupt Durga Puja and Ganesh Chaturthi, agencies shift from rain-washed billboards to digital-first storytelling and contingency-led campaign planning.

Jun 04, 2024

Paragon's campaign salutes the indomitable spirit of Indians

‘Zid, Chalte Rehne Ki' aims to strike an emotional chord amongst viewers by shining the spotlight on everyday heroes.