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Martin Sorrell continues to fire shots

Now in his 9th decade, the S4 Capital founder is still ragging on WPP and thinks PR is just an extension of advertising that doesn’t need to exist on a standalone basis.

Pitch update: Microsoft, IBM, Volkswagen, DBS, Polestar, Wipro and more

Fortnightly round-up of adland’s latest account pitches, reviews and wins.

Proof over promises: Traya bets on radical transparency

Swapping scripted marketing for creator-led storytelling, the haircare brand hands narrative control to customers in its #ProofHaiBoss campaign.

Curation cuts through adtech’s fragmentation problem: Gavin Buxton

Magnite’s VP and MD for Asia explains how retail media offers control, while live sports delivers scale without predictability.

Havas CEO Yannick Bolloré earned £6 million in 2025

The chief executive received a base salary of £1.3 million.

OpenAI CMO Kate Rouch steps down

Rouch joined OpenAI in 2025 from Coinbase and has previously held positions at Meta and The Bridgespan Group.

India's e-commerce market to expand from $90 billion today to $250 billion by 2030

A 220-million-strong Gen Z cohort is projected to command 45% of online spend, according to a Google & Deloitte report.

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Gold ETFs go mobile, storytelling stays grounded...

World Gold Council’s latest film pushes ‘anywhere’ investing, but the narrative...

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