To create a better and safer environment for brands, one must integrate human intelligence, says the author
Firework is a social mobile app
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TBWA India has announced the appointment of new talent for its Mumbai office. Eight new people have been hired since August this year across various functions.Anil Kumar joins as associate creative director, from Lowe. He has worked on several campaigns for brands such as Britannia, Titan Fast Track and ICICI Prudential.Bhakti Pathak joins as art director, she was previously with O&M.Deepthy MS joins as art director, she was earlier working with Temple Advertising.Hitesh Jain joins as senior copy writer, he was formerly with O&M.
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