Unilever boosts marketing spend to 'drive desire at scale'
Consumer goods giant spent 15.5% of turnover on marketing in H1.
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WPP lawyers involved in awards process dispute with Cannes Lions
Informa-owned festival rescinded approval for Oglivy and Grey to be treated as a single network.
The Lego Group picks agency for $469 million global media account
Incumbent Initiative repitched for the account.
Jeremy Allen White Calvin Klein ad sparks complaints over objectification
The latest complaints come as a similar ad by the brand featuring FKA twigs was banned for objectifying women
Fifth of brands considering setting up in-house agency
Two-thirds of large multinationals already have in-house agencies, according to WFA research
Unilever investigated by CMA over green claims in ads
Initial review uncovered a 'range of concerning practices' in Unilever’s marketing
Nestlé increases marketing spend as sales fall 1.5%
Chief executive said Nestlé delivered ‘increased marketing investments’ despite the cost-of-living crisis
Olympics and Paralympics 2024 round-up: Watch the ads
Campaign takes a look at the ads around the Olympic and Paralympic Games Paris 2024.