sourav ganguly

Apr 08, 2021

Celebrity brand endorsements: Relevant or redundant?

Industry experts weigh in on questions that come with brands being trolled for their ambassadors, and endorsers not being able to live up to the brand’s ethos

Jan 07, 2021

What Sourav Ganguly’s heart attack means for Fortune and brand ‘Dada’

Brand strategists explain Fortune’s possible roadmap and how brands can learn from this unforeseen backlash

Jan 06, 2021

Sourav Ganguly to continue as brand ambassador for Fortune rice bran oil

Although Adani Wilmar has temporarily withdrawn all its TVCs featuring the former Indian cricketer, it continues with him as ambassador

Jan 04, 2021

Blog: Sourav Ganguly's heart attack becomes Fortune's misfortune

The author has advice for brands during controversial situations

Dec 15, 2020

Sourav Ganguly bats for tutors in Classplus film

Option Design has conceptualised the campaign

Nov 26, 2020

Weekend Wrap: 27 November

In the news: Gourav, Livinguard, Haeal, Poppy Seed Communication, Sony Pictures Networks, Yaap Digital