sony sab

Dentsu Creative India to handle multiple Sony channels
Jan 29, 2024
Campaign India Team

Dentsu Creative India to handle multiple Sony channels

Account won post a multi-agency pitch

Sony Sab gets Prashant Bhatt as programming head
Nov 22, 2021
Campaign India Team

Sony Sab gets Prashant Bhatt as programming head

Moves from Sun TV Network

Blog: Sony Sab emerges as India's number one GEC, parent Sony Entertainment comes next
Nov 12, 2019
Sandeep Goyal

Blog: Sony Sab emerges as India's number one GEC, parent Sony Entertainment comes next

The author reflects on Sony Sab's move to the top of the GEC pile and states what has gone right for the channel

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