sony

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Blog: The rise and rise of Free Dish
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Apr 16, 2019

Blog: The rise and rise of Free Dish

Dangal TV continues at No.1, with more than a little help from DD Free Dish. How will the future pan out. The author paints a scenario.

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Blog: Brand Kapil Sharma needs urgent help!
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Apr 09, 2018

Blog: Brand Kapil Sharma needs urgent help!

Brand Kapil Sharma is a bloated shadow of itself. What ails the brand and what went wrong?

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Blog: Will the winner's curse afflict Star?
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Sep 05, 2017

Blog: Will the winner's curse afflict Star?

How the IPL game pans out from here for media and marketing.

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Sony India assigns creative mandate to McCann Worldgroup
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Apr 25, 2017

Sony India assigns creative mandate to McCann Worldgroup

The agency handed a contract of two years

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Sony Bravia creates celebration of colour, underlines display quality
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Oct 15, 2015

Sony Bravia creates celebration of colour, underlines display quality

Watch the ad film conceptualised by Hakuhodo Percept here

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Sony celebrates the true magic of cricket and colours with Triluminos
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Mar 02, 2015

Sony celebrates the true magic of cricket and colours with Triluminos

Watch the film conceptualised by Hakuhodo Percept here

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