Jun 07, 2024

Dorset’s first campaign in 25 years struggles to connect emotion with construction

The door hardware and digital locking solutions’ brand team had a series of engagements with the homeowners and translated the insights derived from those into the campaign.

May 27, 2024

Mahesh Babu keeps it humble in latest Denver ad

The celebrated actor has been associated with the deodorant brand since 2019.

Nov 20, 2012

Cheil Worldwide SW Asia brings in Saurabh Mathur as senior VP

Mathur will be responsible of leading the agency’s client servicing team

Sep 15, 2011

Star World introduces Viewer Partner Programme on Facebook

The digital initiative will help the channel facilitate structured feedback from its core TG

Aug 06, 2010

LinkedIn brings in Mukherji and Saurabh

LinkedIn has strengthened its advertising team by bringing in Dhiman Mukherji and Sunny Saurabh. Mukherji has been appointed as the director for their advertising sales team and Sunny Saurabh as head of their advertising solutions team.In his new role, Mukherji will lead LinkedIn's advertising sales by looking at unique ways to bring in value creation capabilities to their business. He has close to 13 years of experience in the media industry. Prior to this, he was the head of sales at AOL and also has sales experience with Google.