WPP's COO discusses the company's Elevate28 transformation, why trust will become marketing's most valuable currency in the AI era, and why Cannes feels different without Piyush Pandey.
LATEST
Ogilvy, LePub Milan and Heineken win network, agency and brand of year at Cannes Lions 2026
Awards presented on final night of festival in Palais.
From creative playground to tech expo
As Cannes Lions evolves into a technology showcase, DEPT’s Andrew Dimitriou explains why outcomes, speed and human-centred AI will define the industry's future.
Inside the Cannes Lions Jury Room: Binda Dey
The best sports ideas at Cannes weren't backed by the biggest budgets—they were built on the deepest understanding of fandom, says the group CMO of Knight Riders Sports.
India’s Young Lions bring home Bronze
ITC’s Rudrani Bose and Payal Mehra picked up the Lion in the Marketers competition.
Ogilvy earns Network of the Year hat trick at Cannes Lions 2026
Ogilvy was honoured with Network of the Year awards for Asia, Latin America, and North America, and Campaign was there to capture the celebrations as they unfolded.
Are brands running up a creative debt?
AI tools have reduced barriers to execution and enabled unprecedented levels of localisation and adaptation. What they have not done is solve for originality.
FP7 McCann withdraws Cannes Lions shortlisted entry over case study query
“Step buy step” for Ikea was shortlisted four times in the Brand Experience and Activation category.
THE WORK
PARTNER CONTENT
Podcasts
