samsung

May 31, 2022

Samsung’s new fridge ad is one for the obsessionists

In an ambitious South Korean campaign by Cheil, Samsung takes it up a notch from the standard template for a fridge ad

Jan 31, 2022

What's behind the ‘unprecedented’ Beijing Winter Olympics whiteout?

Global sponsors have been mostly silent leading up to the Games, but a flurry of China activity is predicted. Here's a round-up of what we know so far

Nov 01, 2021

The top 10 mobile phone brands in Asia-Pacific

For better or worse, the power smartphones hold over us is pretty much unprecedented in the history of consumer products. Find out which brands people in Asia obsess over the most in this special report

Oct 05, 2021

Vodafone is the 'most hated' brand in India

Brands with the highest percentage of negative tweets in each market were named the 'most-hated'

Aug 02, 2021

Unspent travel funds drive changes in India's top 100 brands

Experts state that the money saved from travel during the year is being used to make purchases in other categories, such as consumer durables.

Feb 10, 2020

Vivo overtakes Samsung to become number two selling smartphone brand in India

The smartphone market in India grew by 8 per cent in 2019 and sold 152.5 million units according to IDC India's report