s4 capital
Sorrell warns of homogenous purpose campaigns, says COVID-19 is 'burning platform' for digital acceleration
In a wide-ranging live session during Campaign Connect, the former boss of WPP spoke to the acceleration of digital and responded to the 'distressing' situation unfolding in the US.
Employee welfare or welfare donations for frontline workers?
Companies are announcing layoffs after huge investments in funds for the frontline workers. We ask adland what impact this could have on brands...
Work from home diary: 'It will change our understanding of WFH and professionalism forever'
The author explains the new definition of 'dignification of working from home'
Sorrell on Facebook's Jio deal: 'Whilst everyone else is looking at their boots, they are looking at the sky'
The mammoth $5.7 billion investment at a time when most companies are cutting costs points to the flexibility of the tech sector
Cannes Lions 2020 cancelled: Indian adland reacts
Some believe learnings will be missed while some call for work to be celebrated with an online event
Sorrell: Spending through a recession is 'nonsense'
The S4 Capital chief remains bullish about a Q4 recovery.
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