s4 capital
Mondelez hires MediaMonks and Publicis Groupe for worldwide content production
The $1.2 billion-a-year food advertiser wants to create a higher volume of personalised content
S4 Capital boosted by tech clients as organic growth surges 23%
Sir Martin Sorrell's business makes 55% of its money from tech, well ahead of any other sector
Sir Martin Sorrell interview: 'S4 Capital's real competition is Accenture'
When Sir Martin Sorrell acrimoniously left WPP after three decades in 2018, he responded immediately by launching S4 Capital. Two years later, it is worth £2 billion. Campaign went to visit him to discuss what drives him and why he keeps attacking his old company.
It's been a bloodbath for the big holding companies: S4 Capital's Poran Malani
Earlier this week, S4 posted a 6.5% net revenue gain between April and June 2020.
Sorrell's S4 Capital manages to grow despite Covid-hit summer
From a low point in April, Sir Martin Sorrell's venture has reported accelerating growth through the summer despite the pandemic.
MediaMonks appoints Karan Amin as creative head in India
Last full time role was with Cheil India where he was head of digital creative
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