Leadership team will present to investors tomorrow February 26.
LATEST
Is commerce, not creativity, now the main engine of ad growth?
WPP Media’s This Year, Next Year report shows ad spends shifting from content-led to commerce and intelligence.
How a mistreated monkey led to a marketing opportunity for IKEA
When the story of the Japanese macaque Punch and his IKEA Djungelskog orangutan went viral last week, the retailer quickly swung into action.
Publicis Groupe hires ex-Ogilvy influence chief
Publicis Groupe has appointed a former global head of influence at Ogilvy and WPP Open X as its new global influencer lead.
AI and short dramas become new growth engines
According to a Mintegral report, utilities (driven by AI-focused apps) and entertainment were the two largest genres by download volume in 2025.
Chirag Sangai launches a Simple agency
The new integrated shop under Loggerheads Group opens with multiple mandates and a focus on streamlined brand communication.
HGS Interactive wins Rallis India social mandate
The agri-input major consolidates its digital outreach as it looks to deepen engagement with farmers and stakeholders.
PHD consolidates Menarini Asia-Pacific regional media mandate
Following a competitive pitch, the Omnicom shop oversees media across 11 markets in APAC.
Global News
LATEST WORK
CEAT Tyres trade gimmicks for grip...
Its latest ad, conceptualised by Ogilvy India, turns a failed skid into proof...
WATCHTHE WORK
Myntra dips into star power during sale season
Drop tests enter the Indian kitchen
CEAT Tyres trade gimmicks for grip
In a sea of red, green (flags) win
UPI meets the ‘Super Over’ moment
When momentum, not speed, does the talking
When grooming meant trust, not tutorials
When self-care is sewn in
When coffee shops and gyms teach investing
When the son walks his mother down the aisle
Making space for Zeera, one absurd sip at a time
Marriott Bonvoy makes loyalty feel intuitive in new brand spot
Protein, minus the aftermath
When permanence meets product placement
PARTNER CONTENT
When Marketing Owns Growth: Why MMA India is Convening 50+ CMOs Across Mumbai & Bengaluru
Budget 2026 and the Business of Attention: What It Means for Media, Marketing and the Next Generation
NDTV at Davos, Putting India at the Heart of the World’s Thinking Room
'Sadhanam Kayyilundo?': Mathrubhumi launches high-impact anti-drug campaign
SMARTIES India 2025 shortlist unveils the boldest campaigns driving business impact
Havells ke deva
Why NCPA was the natural home for Cannes Homecoming 2025
The Navabharat’s Power-Packed Conclave is Back!
MY FM is now 44 Station Network
Republic Media Network launches R4Sports – The Winning Streak Presented by Maruti Suzuki
Harshhik S Suraiya of Vanilla Films launches Studio Zuno
India at Cannes Lions 2025: A springboard, not a summit
Tech as the new creative calculus: Rethinking advertising in the age of AI
Aalap Desai: Collaboration and celebration are key to India’s Cannes success
Josy Paul: Cannes Homecoming will be like a long-overdue hug to the Indian creative community
Podcasts
Azorte’s bid to be Gen Z’s ‘safe space’