Discussions underlined that digital is no longer about spending money - it can be used to make money
Watch the ad film conceptualised by Leo Burnett here
WATCH the ad film created by Leo Burnett
Leo Burnett has created three new TVCs to show the happiness McDonald's 'Happy Price Menu' spreads.
The 2011 edition of India Radio Forum was held in Mumbai on May 26
WATCH the TVCs by Leo Burnett here
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins