omnicom media group
Omnicom keeps six media networks but switches global CEOs to brand presidents
Omnicom Media Group rebrands as Omnicom Media.
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Marico awards its integrated media mandate to Omnicom Media Group’s PHD India
Madison Media is the outgoing media partner, after bagging the account in 2019.
OpenAI appoints agency to global media account
The tech company has worked with Accenture Song before on the creative side.
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The quiet power of Gen X is loud enough
Ignored by influencer budgets but trusted at the checkout, this cohort is reshaping luxury marketing with discernment, depth, and digital subtlety.
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From cricket to kabaddi, Fuse maps India’s next fan frontier, preps to launch Ignite
With athlete-led content, AI-driven insights, and regional white spaces, Fuse CEO Louise Johnson outlines a playbook for brands eyeing fandom-fuelled growth in India’s $650 billion sports economy.
OMD Worldwide reinvents itself with 'We create what’s next' brand refresh
The agency reportedly secured $1.8 billion in net new business in 2024.
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