Watch the ad film conceptualised by Ogilvy & Mather here
Parachute Advansed has launched its new multimedia campaign targeting the young Indian woman, on a single minded benefit – better growth of hair. The campaign has been created by Prasoon Joshi and his team at McCann Erickson, Mumbai.
Creativeland Asia has created a series of ads for Parle Agro’s Frooti, which will be breaking on air on Monday April 27. In a departure from a typical 30 second spot with a storyline or a narrative, the ads capture people’s reaction to giant sized props in the form of mangoes which suddenly appear on the streets, rolling down from above a slope.
Nokia has unveiled a new campaign, with an objective of presenting the brand as an enabler to success among an entry-level audience of India. “Nokia is currently the number one brand among entry-level consumers because of its strong equity and goodwill gained over the years thanks to its resilient design, easy navigation and affordable prices,” said Nusrat Madraswala, W+K India, the agency handling the account.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins