news

Oct 29, 2021

PR Awards 2021: MSL India bags Entrant of the Year; Mondelez is Brand of the Year

MSL India wins Grand Prix for Dove’s ‘Stop the Beauty Test’; Value360 Communications (three), Genesis BCW (two), Kaizzen (two), Mondelez (two), On Purpose (two), Adfactors PR, Avian WE, BMW Group, Chase India, Consocia Advisory, Edelman, L&T, and Madison PR also among Gold winners

Sep 17, 2021

After Manchester United and Sachin Tendulkar tie-ups, Apollo Tyres turns to esports for rural consumers

Apollo Tyres' Satish Sharma, president, Asia Pacific, Middle East and Africa, and Remus D’Cruz, head of sports marketing, discuss how the brand has looked at traditional sporting properties as well as esports to attract audiences

Jul 21, 2021

Quantum Consumer Solutions appoints Mriganka Shome as associate partner

Agency also hires Shome's team members Ankur Srivastava and Lakshay Jamwal

Feb 25, 2021

63% Indians want to watch ads in exchange for free content: Report

17 markets including India, Mexico, Spain and Poland favoured this concept, according to YouGov's global media report 

Jan 29, 2021

Union Budget expectations: Radio, print and television

After an unexpected hiatus in the form of Covid-19 that slowed the nation down, radio, print and television players talk about their expectations from the upcoming Union Budget 2021…

Jan 25, 2021

Republic Media Network accuses Times Now of concealing forensic reports

The network says that the latter concealed the use of landing pages through a 14-point statement