new year
Zepto reimagines New Year celebrations with culture-led Delhi event
Zepto is marking New Year’s Eve with a youth-focused cultural event in Delhi, extending its growing portfolio of experience-led brand platforms.
What adland will keep, ditch and start doing in 2024
Agency leaders share some of their plans for 2024
72andSunny Singapore says good riddance to 2020
An original tongue-in-cheek line of merchandise sends off 2020 with goods like beer and T-shirts that help us remember the shitty year that was
Blog: Asrani... who? Is nostalgia such a smart idea?
The commercial featuring Asrani is a bit of nostalgia, a bit of curiosity. But the core of the issue is, why him?
Coke pushes positivity, welcomes 2014
While print campaigns around New Year’s greeted Indians, a multimedia campaign themed ‘Reasons to believe’ has been kicked off globally
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