natural

Jul 23, 2025

Rhyme, rain and Red Label brew a monsoon remix

With hip-hop rhymes and kulhad vibes, Red Label taps into India’s tea-soaked monsoon nostalgia with a cultural twist.

Jan 10, 2025

De Beers and GJEPC partner to promote natural diamonds

The collaboration will roll out customisable marketing assets, AI-driven campaigns, and multi-lingual training modules to improve how retailers engage with buyers.