The sample size of IRS 2019 is 3.27 lakh households across India
No change in total readership in the last one month for Hindi dailies; English dailies see growth (.2 per cent) while regional dailies dip by .4 per cent
The council has issued a RFP (request for proposal)
Eight of the ten most read newspapers in the country showed a drop in the average issue readership over the Q1 2019 edition of the study
Campaign Webinar IRS 2019: "Kish Grid selection has been done away for less than one percent of the sample size"
The panelists from marketing, research, media services and publishing dissected the findings of the readership survey and answered a range of queries from participants. View the entire recording here.
The Webinar aims to dissect the findings of IRS 2019
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