May 12, 2010

Sports on TV: Plenty of finals and the Monaco Grand Prix

This weekend brings us loads of tournament-ends, with lots of cup final action awaiting us. There are the semi-finals and finals from the ICC World T20, English FA Cup and the German DBF Cup coming our way.

May 21, 2008

Parle's latest campaign for Monaco eyes brand makeover

Parle Monaco has enlisted Aamir Khan as its brand ambassador. A new campaign created by Everest Brand Solutions for the biscuit brand features the Bollywood actor endorsing the salty biscuit snack in a three part TVC campaign aiming to rejuvenate the brand's image. While two of the three commercials will be on air currently, the third will be introduced at a later stage.