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Arthur Sadoun: People are our number one asset and key differentiator for our clients
Ahead of Cannes Lions 2026, Campaign is asking leaders from the biggest global agency and marketing groups about the most pressing issues facing the industry.
Rob Doubal and Laurence Thomson exit M&C Saatchi amid restructure
The creative duo joined the group as global creative leaders in 2024.
92% of fathers influence household purchases, yet only 17% believe brands market to them: PulseAI Research
Parenting products and grooming brands emerged among the lowest-ranked categories, with 28% and 26% of respondents, respectively, saying these brands did little to meaningfully engage fathers.
‘Lion Hunter’ Senthil Kumar has joined Famous Innovations as managing partner and CCO, Bengaluru
He arrives after a 25-year innings at JWT and its successor networks, Wunderman Thompson and VML.
Meta introduces ‘AI Mode’ for Facebook and expands Live Video Ads
Updates include an AI Mode search tab and global access to live commerce ads within Facebook and Instagram.
Cindy Rose: Our industry skilfully reinvented many times and we must now do it again
Ahead of Cannes Lions 2026, Campaign is asking leaders from the biggest global agency and marketing groups about the most pressing issues facing the industry.
From McAloo Tikki to chosen families
INSIDE THE AD: Three decades after its India entry, the quick service restaurant chain has expanded the meaning of family in its latest campaign.
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