mccann
Ferrero appoints McCann Worldgroup to Kinder and Tic Tac creative account
The multinational said the review had resulted in 'new partners to support its global creative initiatives'.
‘We want to build some FOMO’: Wimbledon’s CMO on creativity, traditions and innovation
Usama Al-Qassab, director of marketing and commercial at Wimbledon, discusses this year’s tournament and the impact of its creative output.
McCann Worldgroup bags India’s first gold this year at Cannes 2024
The win came in the ‘Health and Wellness’ category for its ‘Fit My Feet’ campaign for Buckaroo Footware.
Why McCann’s global chief creative wants more work from an ‘open kitchen’
Javier Campopiano’s success recipe calls for a collaborative culture where media channels and gender roles dissolve into each creative serving.
Effies 2023: McCann, Mondelez bag top agency, client honours
Enormous wins the Grand Effie
Opinion: In the wake of COP28, five burning questions for McCann's CEO
McCann is repitching for the Saudi oil and gas major Aramco; The Glimpse Collective's founder poses five burning questions for the agency's CEO
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